If you ask someone about what makes Boise special, for whatever reason, a universally agreed upon answer is: 'it's so clean'.

Boise really is a very 'clean', city. People that live here take pride in keeping downtown pristine, sidewalks free of trash, and it seems that we recycle any chance that we get.

Well, a development on Broadway Avenue right here in Boise seems to indicate that the popular road will be getting 'a little cleaner'.  Pun, very much intended.

If you have driven up and down Broadway Avenue recently, you may have seen signage and fresh paint going up right near the 'fancy' Albertsons and not far from Boise State's Albertsons Stadium.

It's a logo you're used to seeing in a grocery aisle...not a street corner.

Tide?

Yes, Tide--the brand of laundry detergent--also has a brick and mortar business model and Boise is about to get its first.

In Meridian, there are currently two 'Tide' branded cleaner locations--these businesses do it all when it comes to laundry:

  • Dry Cleaning
  • Laundry
  • Wash & Fold service
  • Household Item cleaning
  • Bedding Cleaning
  • Outerwear Cleaning
  • Care for Special Fabrics
  • Wedding Dress cleaning
  • Alterations
  • Table Linens

With rush service and pick up / drop off service available for all of the above.

There are a lot of laundry options around town--but who has more credibility than Tide?

Their third Treasure Valley location looks to be their smallest--just 1500 square feet--but will be their first in Boise proper.

The space was formerly occupied by Honey Pot CBD.

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