The saying is... Life can change in a New York Minute... but in this case Nathan Apodaca's life changed in half and Idaho minute. It was a 30 second TikTok video that transformed @Doggface208's live for the better. Now we see him everywhere we look on social media and thanks to endorsement deals with Vivint, The Giant Idaho potato, Sector 9 plus merchandise sales Nathan says he's made $340,000 in the last two months.

"It's crazy that all this can come from a video on TikTok," he said in a ktvb interview. "It's been crazy, I've actually gotten work, I've been able to get a house."

Not only has Nathan been able to get a house he also got himself a a fiance.

"I sang a song to her, the Adam Sandler song, "I wanna grow old with you" and I tried to sing it in Spanish but I'm not fluent in Spanish so I just got goofy and then I sang it in English and that's when I propose to her. To me, it was magical," he recalled during the same interview with ktvb..

I love the fact that no matter how much and how quickly success has come to @doggface208 he remains humble.

"Everywhere I go, I hear people say their favorite meme of me is the one that says '2020 got better after this guy showed up' and to me, that's just amazing and it's just crazy and it makes me happy that people got a hold of the video and reacted to it like they did," Apodaca said while speaking to ktvb.